MVP Dealer Network
Where we are going with our exclusive network?
Only the best Harley-Davidson® dealers will join the MVP network of dealers. When selecting MVP dealers for our network, we examine several criteria in advance to make sure there is a good synergy between MVP Inc. and our prospective franchisee:
- Ownership / Management philosophy
- Customer hospitality
- Location / Accessibility
- Inventory selection
- Market opportunity
- Longevity / Sustainability
- Creation of exclusive MVP territories / markets
We select one dealer in a given market that we feel is a best fit for our program. The dealer selected to join MVP is granted a pre-defined, exclusive MVP territory, creating a point of differentiation from other Harley-Davidson® dealers. While our background has been in the support of Harley-Davidson® dealers, the MVP brand and its exclusive offerings will drive customers to seek out the MVP dealership in a given area regardless of the featured motorcycle manufacturer.